Escape the Ordinary

was born from a desire to gather all the stories I want to tell - or have told in the past -  in one place.

Storytelling has been at the core of every collaboration I’ve been lucky to nurture, with two main intentions in mind: bringing escapism, and elegantly elevating one’s romantic narrative.

I am always striving for new stories to tell in the fields of luxury lifestyle, fashion, and leisure, with the ambition to collaborate with brands that embrace slow life values, being ever inspired by eco-friendly and ethical projects in our modern world.

My Services

  • Branding & Artistic Direction

    Strategy recommendation through a dedicated positioning and TOV per social platform, visual moodboards, brand pillars and content franchise examples.

  • Content Creation & Management

    Campaign planning: brief with moodboard and asset list, budget, management of the deliverables, mapping and workflow; curation of on-set BTS, copywriting.

  • Influencer Strategy

    Strategy deployment: dedicated campaign launch via international network, management from casting to brief (paid or organic), negotiations, contracts to final reporting.

  • Digital Marketing

    Deployment of a dedicated strategy per social media channel, with a study of the brand’s existing presence, data and competitors, market insights, topline recommendations, persona building, set goals and tools to structure a launch.

Portfolio

  • Greg Williams Photography

    Greg Williams + Hollywood Authentic

    (previous)

    • 360 social strategy for all Greg’s brands accounts

    • Content pillar recommendations

    • Strategic deployment on social media for Hollywood Authentic new issue starring Austin Butler

    Discover

  • Le Domaine

    (current)

    • Instagram strategic launch & deployment

    • Digital identity strategy

    • Campaign activations & strategy eg. Influencers

    • Creative campaign briefs & activations

    • Asset production & storytelling

    • Daily community management

    Discover

  • Koraru

    (current)

    • All social media strategic launch and deployment (Instagram, TikTok, Pinterest)

    • Digital identity strategy

    • Campaign activations & strategy eg. Influencers

    • Creative campaign briefs & activations

    • Asset production & storytelling

    • Daily community management

    Discover

  • Maisons Pariente - Lou Pinet

    (current)

    • All social media strategic launch and deployment (Instagram & Pinterest)

    • Digital identity strategy

    • Campaign activations & strategy eg. Influencers or brand collaborations

    • Creative campaign briefs & activations

    • Asset production & storytelling

    • Daily community management

    Discover

  • Maisons Pariente - Crillon-Le-Brave

    (current)

    • All social media strategic launch and deployment (Instagram & Pinterest)

    • Digital identity strategy

    • Campaign activations & strategy eg. Influencers or brand collaborations

    • Creative campaign briefs & activations

    • Asset production & storytelling

    • Daily community management

    Discover

  • Maisons Pariente - Le Coucou

    (current)

    • All social media strategic launch and deployment (Instagram & Pinterest)

    • Digital identity strategy

    • Campaign activations & strategy eg. Influencers or brand collaborations

    • Creative campaign briefs & activations

    • Asset production & storytelling

    • Daily community management

    Discover

  • Maisons Pariente - Le Grand Mazarin

    (current)

    • All social media strategic launch and deployment (Instagram & Pinterest)

    • Digital identity strategy

    • Asset production & storytelling

    • Daily community management

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  • Eres

    (previous)

    • All social media strategic launch and deployment (Instagram, Facebook, Pinterest, Blog)

    • Digital identity strategy

    • Campaign activations & strategy eg. Influencers

    • Creative campaign briefs & activations

    • Asset production & storytelling

    • Daily community management

    Discover

Testimonials

“Evolène is talented, perceptive, thoughtful - we built a long-term and trustworthy, undertaking relationship. She is curious, creative and straightforward; versatile, methodological and involved. A real joy to work with!”

Maisons Pariente

Artistic Director,

Kimberley Pariente

“Working with Evolène is easy and seamless as she understands exactly what your project needs and delivers the best possible outcome. She understands brand aesthetics and discovers new and elevated ways of exploring that through beautiful imagery and captions.”

Koraru

Founder,

Oana Romaneiro

“Eve has been amazing – she has opened our eyes to new possibilities and we are really looking forward to our ongoing collaboration.”

Greg Williams

Photographer

“Working with Evolène is a real pleasure, she’s been with us since launch, and she’s fully part of the team! Gifted with a real sense of artistic direction, she’s managed to capture the essence of the brand and translate it onto our social platforms.”

Le Domaine

Brand Director,

Christelle Clarac Boutot

Numbers

ESCAPE THE ORDINARY

ESCAPE THE ORDINARY

ESCAPE THE ORDINARY ESCAPE THE ORDINARY

Hi! I’m Eve, a French digital and fashion passionate based in London. 

A fashion and travel aficionada, having studied in fashion, I’ve now worked in the luxury industry for over 10 years, covering fashion, lifestyle, and travel premium brands' own storytelling including the likes of Eres & Maisons Pariente in Paris (launching all digital channels, managing strategy, content campaigns, and influencer collaboration), Marysia in Los Angeles. I’m currently managing the digital strategies of sustainable luxury swimwear Koraru in Tokyo, as well as premium skincare founded by Brad Pitt, Le Domaine in France, on a month to month basis. I also handle one-off projects such as the recent launch of Hollywood Authentic’s new issue starring Austin Butler on Instagram.

About Me